Smart Directors.com: May 2009

Have you had your sales counsleors mystery shopped on their follow up for prospects and internet leads?

What discount or pricing strategies are workingto close sales or increase traffic?

What incentive strategies are working to close sales or increase traffic?

Are there any successful or unsuccessful marketing strategies you have experienced lately?

What types of print media are working the best for you?

What are the results and sources of your internet banner advertising (click thorughs, impressions, cost)?

What success are you having with internet listing services (i.e. HAR.com, New Home Source, Move.com, Zillow, Trulia, Homegain)

Any special marketing efforts getting outstanding results?

How do you reach buyers when consumer confidence is down?

What attracts buyers besides deep discounts in this market?

Media- where are things trending towards- still web- any thing else?

Are you having any success with pay-per-clicks? What is the average bounce rate, time on site and page depth

Smart Directors.com